ABOUT PEBEL&CO
Pebel & Co began with one very personal need, but it quickly became something much bigger.
When Rebel was diagnosed with Level 2 autism, we were navigating food sensitivities and digestive struggles daily. Finding a supplement she would actually take felt impossible, so we created one ourselves a superfood gummy packed with over 25 fruits and vegetables in a form she didn’t resist. It changed everything for her.
But this story isn’t only about autism.
Paid, who is not on the spectrum, was going through her own tummy issues. Like so many kids, she was just simply a picky eater. Vegetables were a battle. Certain textures were a hard no. And when we tried offering her our superfood gummies at first, she didn’t want them, right off the bat she assumed they were medicine.
It reminded us that picky eating isn’t exclusive to any one "diagnosis", it’s something so many families face. And wellness products shouldn’t feel clinical or intimidating to kids in order to work. We created our superfood lollipops with paid in mind, keeping the same nutrient-dense formulas but reimagining the format in a way that felt fun, and not forced.
Pebel & Co was built for both of our daughters, one navigating autism and food sensitivities, and one navigating your everyday childhood pickiness. Together, they showed us that digestive support, nutrients, and overall wellness should be accessible to ALL children, not just those with specific diagnoses.
You don’t have to have autism to benefit from real fruits and vegetables.
You don’t have to struggle severely to deserve better options.
And you don’t have to fight your child every morning to support their health.
Pebel & Co is for families who want simple, thoughtful wellness solutions that fit into real life. This brand is personal to us.. but it was always meant to be bigger than us.
With love,
The Founders
Rebel + Paid 🤍